In 2023, outdoor recreation accounted for 4.1% of Wyoming's state gross domestic product (GDP), positioning it as the 4th highest contributor nationally, according to WyoOutdoorRecreation.wyo.gov. Wyoming's 4.1% contribution to state GDP confirms the critical role of the local adventure economy, proving robust growth in states with natural assets. Such expansion solidifies outdoor recreation as a primary economic engine, not a peripheral sector.

Many states, however, overlook outdoor recreation as a serious economic contributor. Evidence shows this sector generates billions and creates jobs at rates faster than overall state employment. This disparity in recognition and investment means many communities miss out on substantial economic growth opportunities.

States that strategically develop and promote their outdoor recreation assets are likely to see sustained economic growth and increased community prosperity. Those that do not risk falling behind in an economy increasingly shaped by consumer preferences for outdoor experiences and tourism.

What Drives Outdoor Recreation Economy Growth?

  • 4.5% — Wyoming has seen an annual growth in its outdoor recreation economy since 2012, according to UWYO.
  • 7.7% — Wyoming's outdoor recreation employment growth rate in 2023 significantly outperformed the state's overall employment growth rate, according to WyoOutdoorRecreation.wyo.gov.
  • 15,798 — The outdoor recreation industry directly supports this many jobs in Wyoming, as reported by UWYO.

Wyoming's 4.5% annual growth, 7.7% employment growth, and 15,798 jobs solidify outdoor recreation's role as a vital and expanding component of state economies. It consistently surpasses traditional sectors in its ability to generate employment and contribute to GDP, signaling a long-term economic driver.

How are Local Economies Impacted by Outdoor Recreation Investments?

The North Dakota Department of Commerce recently awarded $4 million in Destination Development Grants to projects across the state, according to the Grand Forks Herald. The $4 million in Destination Development Grants exemplifies a proactive state-level approach to fostering the outdoor recreation economy.